Firefly Partners have extensive experience of supporting the origination process of private equity investors. Our aim is to leverage the investment team’s origination capability and provide a clear competitive advantage wherever possible.
Our network and understanding of the private equity market enables us to introduce an investor to the owners or management of a business that may offer investment opportunities. Firefly are entrusted to approach business owners or management on behalf of our clients, aiming to facilitate a relationship between the management team and potential investor, in advance of a sale process. Our softer approach is especially successful with management teams unsure of exactly what private equity could mean for them and their business.